How To Optimise

Sure, you could just keep adding more budget to your Facebook or Google Ads accounts...

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What Subscribers Are Saying

“His understanding of the customers thought process is exceptional”


“This newsletter series is just top. I've learned something from each and every one. They're also fun and very readable. Can't recommend enough, especially for those building a brand.”

JessicaHead of Business at Biophilica

“In a confusing e-commerce world full of new fads and tactics and where everyone thinks they are a guru or expert, there is only a handful you should follow and Ian is definitely one of them”

AdamFounder of Hollywood Mirrors

“Ian comes with a wealth of experience and it really showed when he set up much of our "marketing machine" for our purpose-driven e-commerce startup.”

“He will help you understand your online customers better than you ever thought possible

OwenSunbelt Rentals

“The most knowledgeable MarTech guy I've come across since I started working in eCommerce.”

DanFounder of Bibado

“Working with Ian is probably the best thing that has happened to us in the last 6 years”

RivkiPrivate White VC

“When it comes to building a digital brand, there’s no one I trust more than Ian Rhodes”

KathyrnKathryn Aragon Media